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    Quick Facts

    Medium Of InstructionsMode Of LearningMode Of Delivery
    EnglishSelf StudyVideo and Text Based

    Course Overview

    Prof. Williams S. Ettouati and Prof. Joseph D. Ma developed the Drug Commercialization online certification, which is available through Coursera and is the final stage of the series drug discovery, drug development, and drug commercialization. The Drug Commercialization online course begins by offering an overview of the drug discovery and drug development process and advances to the main concepts of drug commercialization and the pharmacoeconomics of the drug development cycle.

    Drug Commercialization online classes by Coursera begin with pharmacoeconomic, intellectual property strategy, marketing strategy, portfolio management, regulated markets, and strategic partnerships concepts, as well as post-marketing clinical testing or Phase 4 studies. The course seeks to provide participants with a piece of greater knowledge about how medicine is developed in the laboratory, evaluated in clinical trials, and finally released into the market.

    The Highlights

    • Certificate of completion
    • Self-paced course
    • English video lectures with multiple subtitles
    • 12 hours effort
    • 100% online content
    • Flexible deadlines
    • Exercises
    • Graded assignments
    • Graded quizzes

    Programme Offerings

    • Certificate of completion
    • Self-paced Course
    • English video lectures with multiple subtitles
    • 13 hours effort
    • 100% online content
    • Flexible Deadlines
    • Exercises
    • Graded Assignments
    • Graded Quizzes

    Courses and Certificate Fees

    Certificate AvailabilityCertificate Providing Authority
    yesCoursera

    Fee Details

    Description

    Total Fee in INR

    Course Fee, 1 month

    Rs. 4,091 

    Course Fee, 3 months

    Rs. 8,182

    Course Fee, 6 months

    Rs. 12,274


    What you will learn

    After completing the Drug Commercialization certification course, participants will gain a deep understanding of the drug commercialization process. Participants will learn about pharmacoeconomics in drug development as well as property strategy and biosimilars to treat various diseases. Participants will learn about pharmaceutical and biotechnological medication marketing and sales strategies. Participants will also learn about drug portfolio management practices.


    The Syllabus

    Video
    • Welcome!

    Videos
    • Pharmacoeconomics in Drug Development I
    • Pharmacoeconomics in Drug Development II
    • Pharmacoeconomics in Drug Development III
    • Pharmacoeconomics in Drug Development IV
    • Pharmacoeconomics in Drug Development V
    Readings
    • Lecture Slides
    • A new Master Degree in Science in Drug Development & Product Management at UCSD
    Practice Exercise
    • Pharmacoeconomics in Drug Development Quiz

    Videos
    • Intellectual Property Strategy & BioSimilars I
    • Intellectual Property Strategy & BioSimilars II
    • Intellectual Property Strategy & BioSimilars III
    • Intellectual Property Strategy & BioSimilars IV
    • Intellectual Property Strategy & BioSimilars V
    Readings
    • Update on pay-for-delay
    • Lecture Slides
    Practice Exercise
    • Intellectual Property Strategy & BioSimilars Quiz

    Videos
    • Marketing Pharmaceuticals & Biotechnology Drugs I
    • Marketing Pharmaceuticals & Biotechnology Drugs II
    • Marketing Pharmaceuticals & Biotechnology Drugs III
    • Marketing Pharmaceuticals & Biotechnology Drugs IV
    • Marketing Pharmaceuticals & Biotechnology Drugs V
    • Marketing Pharmaceuticals & Biotechnology Drugs VI
    Reading
    • Lecture Slides
    Practice Exercise
    • Marketing Pharmaceuticals & Biotechnology Drugs Quiz

    Videos
    • Managed Markets and Sales Strategy I
    • Managed Markets and Sales Strategy II
    • Managed Markets and Sales Strategy III
    • Managed Markets and Sales Strategy IV
    • Managed Markets and Sales Strategy V
    Reading
    • Lecture Slides

    Practice Exercise
    • Managed Markets and Sales Strategy Quiz
    Videos
    • Strategic Alliances
    • Strategic Alliances and Deals in 2015
    • Structuring and Negotiating Alliances
    Reading
    • Lecture Slides
    Practice Exercise
    • Strategic Alliance & M+A in Pharma, Biotech & Academia

    Videos
    • Business Models and Portfolio Management Part 1
    • Business Models and Portfolio Management Part 2
    • Business Models and Portfolio Management Part 3
    • Business Models and Portfolio Management Part 4
    • Business Models and Portfolio Management Part 5
    Reading
    • Lecture Slides
    Practice Exercise
    • Quiz

    Videos
    • Academic Industry partnership "Various models, Various outcomes" I
    • Academic Industry partnership "Various models, Various outcomes" II
    • Academic Industry partnership "Various models, Various outcomes" III
    • Academic Industry partnership "Various models, Various outcomes" IV
    • Academic Industry partnership "Various models, Various outcomes" V
    • Academic Industry partnership "Various models, Various outcomes" VI
    Reading
    • Lecture Slides
    Practice Exercise
    • Academic Industry partnership "Various models, Various outcomes"

    Videos
    • From Start up to Success in Biotech I
    • From Start up to Success in Biotech II
    • From Start up to Success in Biotech III
    • From Start up to Success in Biotech IV
    • From Start up to Success in Biotech V
    Reading
    • Lecture Slides
    • Congratulations and Thanks!
    Practice Exercise
    • From Start up to Success in Biotech Quiz

    Instructors

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